Krux and comScore Partner to Help Kellogg’s Reduce Wasted Ad Spend on Non-Human Traffic

With almost $15 billion in annual revenue, the Kellogg Company is the world’s leading cereal company. Complete the form to read the full case study.

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Battling the Costs of Invalid Traffic

Kellogg is on track to save nearly $2 million in wasted ad spend on US campaigns over the course of a year.

Complete the form above to read the full case study.

Krux and comScore have partnered to develop an innovative defense against non-human traffic that has translated into ROI for Kellogg"