Krux and comScore Partner to Help Kellogg’s Reduce Wasted Ad Spend on Non-Human Traffic
With almost $15 billion in annual revenue, the Kellogg Company is the world’s leading cereal company. Complete the form to read the full case study.
Battling the Costs of Invalid Traffic
Kellogg is on track to save nearly $2 million in wasted ad spend on US campaigns over the course of a year.
Complete the form above to read the full case study.
Krux and comScore have partnered to develop an innovative defense against non-human traffic that has translated into ROI for Kellogg"