Forrester Wave™ Report Names Krux as a DMP Leader
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Krux helps market leaders deliver breakthrough media, content, and commerce experiences that deepen consumer engagement, strengthen brands, and improve business performance.
Krux helps more than 200 leading marketers and media companies deliver more relevant, thus more valuable, consumer experiences by capturing, unifying, and activating data signatures across every device (desktop, mobile, tablet, set-top) and every channel (display, social, search, video), in real time.
Every company is awash in people data from multiple sources, without the tools to harness and learn from it. Through our data management platform (DMP), Krux serves as the Intelligent Marketing Hub that helps market leaders deliver breakthrough media, content, and commerce experiences that deepen consumer engagement, strengthen brands, and improve business performance.
Monthly, Krux interacts with more than 3 billion browsers and devices, supports more than 200 billion data collection events, processes more than 3 billion CRM records, and orchestrates more than 200 billion personalized consumer experiences.
Krux was founded in 2010, and our clients include companies like Kellogg, ConAgra, Jet Blue, Mondelez, Time Warner, Meredith and Peugeot-PSA, with enterprises regularly achieving a 10x or higher ROI.
Krux is led by a diverse group of industry veterans with many decades of experience building next-generation technology products and delivering breakthrough value to customers.