The Path to
People Data Activation

starts with unifying your people data from disparate sources into a single view, then providing valuable experiences tailored to each individual. Iterative learning and always-on, intelligent awareness drive increasingly granular personalization. The result: game-changing customer experiences and business ROI.

Krux next-gen DMP delivers on the promise and premise of People Data Activation.

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Krux enables the total view, recall and capture of 100% of people data

Real-time 1:1 engagement at the right time, on the right screen and at the right frequency

Krux is a neutral, pure-play DMP with no conflicts of interest

Krux Customers

3x Conversion Rate!

We did it for

“The Krux platform and its solutions team are proving instrumental in enabling our data strategy, and helping us deliver richer, more relevant consumer brand experiences. This continued success only serves to validate our decision to adopt Krux’s technology platform, and we applaud Krux for its long-term vision and continued leadership in the data management sector.”

Krux gives us the technology firepower to capture what women are telling us about their desires, affinities and aspirations, make sense of it, and then take action using it across screens and platforms. Krux plays a critical role in assisting us in delivering meaningful experiences to women across all life stages, and more valuable media results for our marketing partners.

Krux has proven that it’s more than just a technology vendor — the Krux team is truly a partner, working with BBC Worldwide on a regular basis to drive even higher advertising results.